Paul Graham: What does it mean to do things that don't scale?

What doing things that don't scale means specifically is doing things in a sort of handmade, artisanal, painstaking way that you feel like, yeah, it would be great if you could do things that way forever. However, in the back of your mind, you think to yourself, well, there's no way we can keep doing this and become giant, right?

What doing things that don't scale means is do those things early on anyway because you know if you don't do them, you'll never be big. You've got nothing to lose, and also, you learn a lot from it. You learn a lot.

So I discovered a lot of these things that we teach startups at Y Combinator. Or you teach startups at Y Combinator; I'm retired. I don't know if you know that, but a lot of things you guys teach startups are things that I hit myself and didn't realize that they were actually common startup lessons.

One of them is doing things very manually for your early customers. Like, it's so important to get early customers that if you have to do a ton of manual stuff, that's okay. You'll learn a lot from it.