Lecture 14 - How to Operate (Keith Rabois)

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·Nov 5, 2024

So I'm going to talk about how to operate. I've watched some of the prior classes, and I'm going to assume that you've already sort of hired a bunch of relentlessly resourceful people, that you built a product that at least some people love, that you probably raised some capital, and now you're trying to build a company. So you've been forging a product, and now you've got to forge a company.

Actually, I argue forging a company is much more difficult than forging a product. The basic reason is people are irrational. You probably all know this—either your parents, your significant other, your brother or sister, your teacher, somebody in your life is irrational. Building a company is basically taking all the irrational people you know, putting them in one building, and then living with them 12 hours a day at least.

So it's very

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Lecture 14 - How to Operate (Keith Rabois)

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