yego.me
💡 Stop wasting time. Read Youtube instead of watch. Download Chrome Extension

Thank you to Kenn Ricci of Flexjet


3m read
·Nov 3, 2024

2 months ago, I was sitting at my desk when I got a phone call. It was Flexjet chairman Ken Ricky. "Congratulations, you've been selected to be an honorary for The Living Legends of Aviation award!" Oh my, I was shocked! This is the last thing I was expecting to hear on a Tuesday afternoon. Yeah, my God, I'm amazed!

The Living Legends of Aviation award is a prestigious honor given to people who have greatly contributed to the aviation industry, and now I was part of that. Two months later, I was on a Flexjet to Salzburg, Austria. We landed and went straight to the event. Hello, said and out to the lake, where we were greeted by a band floating on the water. I then sat down and shared a drink with Ken—more champagne! It's always good to see old friends.

We then enjoyed an air show followed by dinner and more music, drinks, and time with colleagues, and that was night one completed. The next evening, we were back, this time with Ken—photos, then drinks, and now time for the awards ceremony to start. As each person went up to the podium, I couldn't help but think to myself, how the did I end up here?

Forty years ago, I started selling jets. In my career, I've had the highest of highs and the lowest of lows. "Shut that thing off, okay?" But I never expected to end up here today, and before I knew it, it was time. Ken gave an introduction before I walked up on the stage.

"He's one of the hardest working individuals I know. Also, you have to know that in the jet sales business, your word is the foundation of all transactions, and Steve's word is above reproach. His journey is a testament to the power of following one's passions, something I believe in wholeheartedly. His visionary approach and unwavering commitment have transformed our aviation industry. I'm proud to present him with a lifetime Aviation."

My heart beating fast, as every eye in the room is on me, I accepted the award and gave my speech. "Thank you, Ken. This is incredible, and I'm super, super humble. I owe thanks to a lot of people, but just quickly, I really want to thank the marketing genius who came up with the title 'Living Legends of Aviation.' Yes, thank you very much."

Before going back to selling jets and creating the showroom idea that I did in London, by that time, I had dealt with all kinds of very smart and very tough people that taught me the meaning of emotional endurance. We regularly negotiate with politicians, corporate executives, billionaires, lawyers, pilots, drug dealers, mafia bosses, and sometimes some of those titles overlap.

However, on the other hand, there's social media, and I'm sure that some of you here tonight might laugh at the idea of using social media in our industry, but don't underestimate its power. Today, our company has over 4 million followers, and this hasn't just brought us some additional business, but more importantly, it's reaching and inspiring millions of young kids to learn about our industry and explore aviation as a possible career path.

I actually want to launch an initiative to give away hundreds of private pilot flight courses worldwide over social media. If anybody here is interested in participating, please let me know. And finally, people often ask me why I chose London for the showroom since I'm obviously American. I assure you it wasn't the weather—the real reason was the same reason that most of us guys in the room, even though you don't want to admit it, make most of our major decisions in our life, and that is a woman.

And for me, it's I love my life here—Lisa changes. She's sitting right there. This is an incredible honor! Thank you very much. And before I knew it, I was back at my table sipping champagne like nothing had happened. The event then continued late into the night with more drinking, socializing, and celebrations.

The next morning, we got onto a jet back to London. I was still in somewhat of a disbelief; the whole experience felt like a dream. I was glad to have my other half, Lisa, by my side the entire time. But now back to London and back to work.

I would like to thank every one of you watching, as without you, this would never be possible. And here's a personal shout out: Ken Ricky, Flexjet! Really, what a guy! What an entrepreneur! Thank you for this opportunity and this award. Thanks for watching, and see you soon!

More Articles

View All
Eyes on Orcas | Continent 7: Antarctica
[music playing] [splash] [shout] NARRATOR: After a season of frustration– BEN SHARP: Right there. NARRATOR: –Regina and her team have a killer whale in sight. BEN SHARP: He’s coming towards the edge. NARRATOR: Now, they just need it to be in range. …
UK National Parks in 100 Seconds | National Geographic
[Music] What do the UK’s national parks really look like? To see what these landscapes are made up of, let’s go on a walk. Each second of the walk reveals one percent of our national parks and how they appear from above. Are you ready for the UK’s nationa…
What Will We Truly Miss? (The Fear of Missing Out)
Desire can be a significant hindrance to living a purposeful and tranquil life. As soon as we want something, we fall into a state of lack, and we feel restless. And the obvious way out is to fulfill that desire so that we can feel content and happy again…
The Power of Suggestion
[dramatic music playing] [Michael] This is McGill University in Montreal, Canada. It boasts an enrollment of more than 40,000 students from 150 countries. The campus employs 1,700 professors teaching 300 programs of study, and it’s proud to be home to 12…
How I leased this home for $22,500 per month
What’s up you guys? Scram here. So you may remember this house from the video I made about why college could be a total waste of time, and I’m here back again because I just ended up leasing it for twenty-two thousand five hundred dollars per month. So t…
The U.S. Economy Just Hit a Major “Inflection Point” (Ray Dalio Interview)
Ray, back in September you said that the United States you think will be facing a debt crisis. Do you still think that that’s the case? Ray Dalia is currently predicting that the US economy is at a critical inflection point in relation to its ongoing debt…