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How to sell private jets to billionaires


less than 1m read
·Nov 3, 2024

Excuse me, what do you do for a living?
I sell jets.

Wait, are you Steve Bano?
It depends who's asking.

Oh my God, Steve, can you show me around the showroom?
Yeah, sure, come on in.

Steve, I love this sign!
You love this thing? Time is money, buy a jet. It's one of my favorite says!

Here, come on in!
Wow, what is this?

This is my trading floor.
This is where all the guys do all the research and sales.

We're calling every single owner of every jet in the world here.
Come on, I'll show you around the office.

Here, so this is our club room.
This is where we really have our quiet meetings, our conferences, our sales meetings, and sometimes do presentations.

'Cause we have a video wall over here and we have one of the clients in the other showroom.
We bring them in here; it's much more quiet, a little bit more under the radar.

It's not obvious inside the windows of Park Lane.
Pretty nice place.

We also have a secret door back there, so when we have two different people in the office that we don't want to see each other, or we have paparazzi following some of the potential clients, we can let them escape out of that door so nobody knows they're inside the office.

Okay, what's next?
Let's go in.

This is the main salon of the Airbus.
You usually have like a living area; there's a dining room which also could be used as a boardroom.

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