How To Make Money: Real Estate vs Amazon FBA vs Affiliate Marketing vs Social Media Marketing
What's up you guys, it's Graham here and in this video—no, no, no, no, he's got to be—“what's up you guys, it's Graham here”—oh well, thank you guys, it's Graham here. And today we have a very unique video here, compliments by the way of the Montage Hotel in Beverly Hills, for hooking it up with this insane room.
We got a full restaurant here in the background! How great is that? You got to hit the like button just for the restaurant in the background. But we got a really unique set of people here today with different skills. I'm in real estate. We got social media marketing, affiliate marketing, and Amazon FBA.
So we're going to be discussing which one is the best—which, spoiler alert, is real estate. Right now, we're going to be discussing which is the best, the options that you might want to look into, and a little bit about each business.
So for those that don't know me, I think we're all going to be posting these on our channels. For those who don't know me, I started it off as a real estate agent to a real estate investor, and I make YouTube videos. But I'm in real estate. I'll let you discuss what you do.
My name is Eman, eighteen years old, all the way from London, and I do social media marketing.
My name is Odie; I go by Odie our productions on YouTube. I basically talk about affiliate marketing and I also teach affiliate marketing. Yeah, that's it.
My name is Matt Lo Burstein. I've been doing Amazon FBA for almost four years now. Seven figures the last few years in a row. I also have a YouTube channel and teach it as well.
So cool! So let's start at the very end; we'll work our way back. Why did you choose Amazon FBA? Over—you could have done social media marketing or affiliate marketing—why Amazon? Why is that the best?
Yeah, well, honestly for me, I just stumbled into it based on what I was doing prior. I was already flipping on eBay and doing stuff on the side; it was just a very natural progression. It wasn’t something that I helped this one against that one. I knew a little bit about affiliate marketing, but it always sounded really hard to me because in my game now—in the future, I like on Amazon—it’s like getting the traffic is the heart; in affiliate marketing, you have to be the master of the traffic really. So that always seemed hard to me.
Social media marketing wasn’t really a thing back yet, and real estate has always seemed like, you know, you need a lot of investment and things like that. So I stumbled into it; I was very intuitive to sell physical things that I could touch and see and had obvious value and sell them on the Internet.
Good answer! Alright, so I chose affiliate marketing because—so I started six years ago; I’m 25 today, and I started when I was 19 years old. There are a lot of stuff on the internet; I tried a whole bunch of different online business models, but for me, affiliate marketing was always the one that I wanted to stick with because I was after the lifestyle.
So time freedom, location freedom, and financial freedom to me is the ultimate lifestyle. So if I could make my income as passive as possible, then that to me would be the dream. So affiliate marketing qualifies all three of those traits because with affiliate marketing you can set up systems, you can make websites, you can make YouTube channels where you sell things, and you make that passive income; and it’s like no overhead or low overhead. You only spend for advertising costs, and then it’s basically on autopilot once you set it up.
So for me, I’m really after that passive income lifestyle, and affiliate marketing is the only thing that I found that really could get you there and also have the explosive income to give you financial freedom.
Alright, well I started social media marketing back when I was like 16 and got really serious with it when I was 17. So as a 17-year-old, the idea of real estate super daunting! I read, when I was 14, I read Rich Dad Poor Dad. I read about these investing books, and I’m like, one day, I will be a real estate investor! But that one day is going to be far from now; so what can I do right now?
And, you know, Amazon FBA, that sort of stuff, once again there was just a lot of legality involved. You know, the fact that I was under 17 or under 18, the actual upfront cost; affiliate marketing I wasn’t really aware of it at the time. So for me, social media marketing—it’s like I needed zero money to start, like absolutely zero money.
I needed zero experience also. Keep in mind these days my age never really holds me back, but being a 17-year-old I’m like what’s one thing where my age is actually an advantage for me and I’m like marketing. You know, if I go into these big businesses; they’re like “he’s young, of course he knows how to market,” not like “he’s young, he doesn’t know about this,” whatever, talk like you know, if I was an accountant at 17, 18, I’d be screwed.
But um, yeah, that’s why I go. So yeah, we should go back to that after this because age I think actually really works to your advantage in that industry. You know, as you were young and because you’re doing all of this stuff it’s even more impressive, and people want to pay even more because you’re younger and you’re somehow tapped into it; like you know this Snapchat.
But anyway, for me I chose working first as a real estate agent because I didn’t have any sort of college degree, I didn’t really have much money to get started. I figured this was a great way for me to make money that wasn’t dependent on how much time I was putting into something.
That I can work ten hours and potentially sell a three million dollar house and make like 60 grand versus spending a year of being on a salary and being capped off of what I could make. And that’s why I chose working as a real estate agent.
And then as far as shifting over to real estate investing, I picked that because I really felt it had sustainability; that no matter what happens with the internet or no matter what happens with Amazon or with someone else’s social media, it’s like no matter what happens I’m always going to have money coming in every single month that I can rely on.
And that’s why real estate is the best. But anyway, really quick, before we go into actually like we could debate which one we think is the best and why I like one is better than the other, let's touch really quick on the age thing because that was one of the things, at least for me, that really ended up working in my favor was being a young real estate agent.
You wouldn’t even think that because you would think that someone getting into real estate wouldn’t have the experience someone that with like you know, his 40 years old would have. But you would be surprised at how many people actually think you have the advantage because you’re younger; somehow tapped in, do you know how to market better, and know how to like relate to the younger buyers more?
And you’re somehow in it, and that really helps you stand out and it really helps work in your favor. And sometimes even just they want to give you a chance because you’re young and it’s like this young kid is 18 let me give him a shot because of how hungry he is and like you know, he hasn’t been beaten down by life and it’s not like he’s 50 years old and like doesn’t need the money.
It’s like when you’re 18 or 19 or 20 I think that like $10,000 commission goes a long way and you’re so appreciative of that and people really pick up on that. So with me obviously with the age thing, as you kind of said, it’s been a—like it’s funny, like sometimes I obviously I got my clients to do planned testimonials and they’re like yeah, even though he’s 14 he actually managed to do this and this for us.
It's like you know, I’ve been like I kind of get like introduced and passed around through all these referrals and they’re like this young whiz kid, but well, I like it. You know, it’s one of those things where I’m very lucky it actually worked in my advantage.
And I just—I mean I guess we’ll touch on this a bit later on, but like I just believe in service-based businesses when you’re first starting and you’ve got zero experience, zero money. I like I believe in a hundred percent, so yeah.
So um, there we go, video done! Yeah, but like you know, but you know in the plethora of services you can offer for me it was like what can I offer when I’m young? It’s like I could do videography, huge issues with scale. I could do personal trainers, I still wanna be one, but huge personal—and huge issues of scale.
So then it was like okay, online marketing, digital marketing, paid traffic services, funnel creation, these are some high ticket stuff you can sell this for a lot of money and your age they don’t matter at night.
Yeah, and also I think it also makes you stand out more being a young kid versus like you see like a 35-year-old who let's say is making like 100k a month; that I hate to say it—that’s a lot less impressive than like an 18-year-old who’s making 100k a month, and that makes you stand out.
And just because of that you get almost more credibility, like you get a better bang for the buck being young than you do being older. No one knows who you are on the Internet.
Like you don’t have to really have any direct contact with the person on the other end but as an agent you’re talking directly to people. With social media, you’re selling to people directly, you’re working with them, you’re servicing those clients. Affiliate marketing, I mean your customers don’t know who you are for the most part.
Yeah, yeah, right! Same for me on Amazon. Like it’s just not the way it works because the beauty of a lot of online businesses is like you know on the internet nobody knows who you are; you can just do your own thing from home, whether you're 12 years old or 150 years old.
It's just like it’s not translated through, like it’s not face-to-face like that. Yeah, I agree with Matt a hundred percent because I think one of the reasons I got into affiliate marketing is because I was always like that behind-the-scenes kind of person who didn’t really want to share my face.
Like on YouTube I didn’t share my face for like five or six years of making videos; like I literally was doing headphone reviews with just using my hands, Carmy, you know what I mean? I didn’t share myself, people didn’t even know like you know what my real name was.
But anyways, I started to do more of the personal brand stuff when I started to share my story on YouTube and that also has its benefits because then absolutely when you share your personal brand you get connected with people like these guys, and you get to network, you know what I mean?
So I've been on both sides of like you know, kind of hiding behind the scenes and making money and then kind of sharing my story and making money and I have to say that I do like when you have that personal brand because it just opens up so many doors and opportunities for you, especially being young.
Tying that back to being online, going back to watching her, not feeling... yeah, back to the topic. There are more younger people online generally, especially on YouTube and Instagram, than there are older people, so the younger you are, the more you’re able to relate to your audience.
So we're bringing a—I think it's what you meant to say—why is Amazon FBA better than us? It's a fun practice of all of these things; you're building an audience, you're selling them a product directly. Rather than affiliate marketing, you're owning that audience and you're servicing customers.
And once again, physical products; I just—I was just always drawn to physical products. Like I remember when e-commerce first became a thing and you know, getting home from school and like there’s a box, and your parents think you're getting scammed on the internet.
This is like, just—I don’t know if physical products just have that drop me and what the model of Amazon FBA that I do is usually called private label, which I don’t love that term, but I just think about it as creating your own brand.
And that is something that translates in so many different ways for such a long-term thing. I mean it’s not just Amazon FBA; I often say to think about yourself as a product brand, not just as an Amazon seller. And the more you do that, now you can potentially find people to be affiliates for your product, you can find people to drop ship your product, you can get your product into retail, all while leveraging Amazon and getting that thing out there.
So the scale potential is really cool with that. You know, there's not any difference in the amount of work from selling one unit a day for selling a hundred units a day of a product; it's the same amount of work.
It's getting it to that point obviously that takes work but it has some of that hands-on approach as well, like affiliate. But yeah, I mean the scale potential was what got me into it.
So I think affiliate marketing is the best because it doesn't really have many drawbacks. Wow! Now, I'm going to say the number one drawback to affiliate marketing is that you don't own your product. So if a company has an affiliate program and you've been making, let's say, a comfy, you know, 20 or 30k a month, they can just cut their program overnight and then you're income just disappears.
Now, on the flip side with affiliate marketing is that you have infinite scale because you can sell digital web services such as like email marketing. You know, people sign for email marketing software, anything like that, like ClickFunnels, then you can sell to like a million people and make commission on a million sales, you know what I mean?
And then with ClickFunnels, you have a monthly recurring revenue, so you actually get that commission every single month from that user. So you can kind of profit off of another company's product or service for months, years to come and you don't really have to do any work.
And what I love the most about affiliate marketing is that you have like the least headaches. Like out of all my entrepreneur friends—now you guys can correct me if I'm wrong—but like I seem to have like the least sort of like obligation and sort of like hours that I have to put in, so it's the most passive.
But I also do the least in terms of like customer service and maintenance because once you set things up, at least the way that I set up my affiliate promotions, then it’s kind of rinse and repeat, like that. You basically put it on autopilot and these things make me money for like months, years in advance.
And I've done it like time and time again with different websites, but basically just having that passive income and then also having like the least headaches because I don’t have any clients, I don’t have to do any customer service, I don’t have to deal with refunds, chargebacks, negative reviews—it's all on the company once I get that sale.
So I like having less moving parts and then just being able to do what I'm good at, which is selling. And then making money from that is perfectly fine with me.
Alright, well why I think social media marketing is the best is you know when you're first starting your business, you're unproven, you're untested. Okay, so with social media marketing—and this happens a lot—for two and a half months you can fail, fail up, just stumble, fall, and then month three, day 87 into your journey, you can sign an $8K a month retainer and there you go, you're making a six-figure income.
Obviously, depending on you know what minimum you sign them on and what, but I’m interested to get your guys' opinions, like when I first started, for me it wasn't like—I didn't have issues in my business or not knowing what to do; I just had issues as in I wasn't disciplined; I wasn't like, my mindset wasn't on point, like that was my issue when I first started as an entrepreneur.
And with social media marketing, like as I said, the cool thing is it gives you those training wheels because, as I said, if you don’t get a client for six months, it doesn’t matter. Because you’ve got—you know, you're not being drained of your cash flow, there’s your—you don’t have to stop; you’re sitting on the school in a waste—you don’t have an angry client because you don’t have a client.
You don’t have an angry client that’s pissed; you don’t have, you know, ad spend that just gone to waste. So that’s one thing I love about social marketing. Another thing is, um, asset; you can just get started with zero money, and the overhead is really, really low.
The next thing is you don’t really need any experience to start. The next thing is it’s on an upswing; you know, look around you. There are companies who are still using billboard ads, Yelp ads—like you know, it’s funny, we were talking the other day—we’re in this small little bubble, like this entrepreneurial bubble, so we think that like Amazon FBA is saturated, or like affiliate marketing is saturated, or like social media marketing is saturated.
Well, no, it’s because we’re in this tiny little bubble; there’s like Band of Brothers that come together to like build a better life for themselves. So all we see is other entrepreneurs starting their business, but you need to realize that like, we’re—you know, in terms of social media marketing, we’re a small group of agencies, you know, in a broader world economy that’s still really lacking when it comes to their marketing and still using age-old techniques when you know just some simple Facebook ads and retargeting campaigns can you know blow up their conversions.
So um, companies are paying for it; companies are paying big for it. You know, I would challenge any of you guys to say, find me a better business model where within 90 days you can scale to 10k a month profit.
So I gotta say for what I do, the biggest thing I like is sustainability, where it doesn’t rely on you continually doing social media marketing for clients who are continually tweaking products for you, you know, Amazon or building up your brand or doing affiliate; is that you could do it once.
And this is a business where I really believe that if you have the capital— which you can certainly make from these—but you can really preserve it and grow it with, I would say almost zero risk unless you’re buying into a city with like one coal mine that’s like running everything and it goes out of business—like obviously, but any sort of growing populated city, I don’t think there’s any reason why you should ever be losing money if you’re holding real estate long-term without doing any work.
I mean, you just set it up once, and it's good for a lifetime! And that’s why I’m really big into real estate investing because it’s that passive and it’s that sustainable—it doesn’t rely on anything else. And people always need a place to live at the end of the day because they’re making all this money and they got to run somewhere, so hopefully they’re the ones writing me checks with that.
Obviously, you need the investment; like I think Amazon falls closer to those guys, but real estate—you need a big investment and Amazon, you need some investment that’s for sure.
Like I agree with Eman on; you know getting a client is a very quick way to make income, and I even have clients that I help with Amazon stuff. So it’s kind of like a fusion of Amazon and social media.
Like, ant, there are brands that need help with understanding that platform, stuff like that. But yeah, I mean I think it totally makes sense to get immediate cash—you need some income to be able to start with Amazon, you know a few thousand bucks to be able to play with it, whereas real estate you need substantially more than that.
But it is more of it; I see that as an investment. Obviously, you make money from being an agent as a business, but the investing side is investing, whereas like Amazon isn’t—it's an active business. We have some amount of passiveness; like it’s not as passive as affiliate.
I think it’s more passive than servicing clients of course. You cannot get a man... all of that. Same for Amazon though; like mine is completely streamlined for the most part like I don’t have to put a lot of work into it at this point.
So yeah, I agreed; there are some good points. I wanna say one thing with affiliate: you also can start with like no overhead and it’s very little expenses from month to month.
And the thing is with affiliate marketing is that it's just on an upward trajectory as well because companies like Tesla for example have an affiliate program. And there’s this guy, uh, wait—you know what? I just heard the funding is secured!
Oh, secured! So one guy—it's actually one to Tesla roadsters from referring like a hundred people to Boise! Ah, yeah, yeah, exactly. That’s cool! So even Tesla's doing it as a market every company does affiliate marketing, honestly!
How do you get your foot in the door? But yeah, I would say social media marketing is the quickest to scale up; Amazon FBA is second quickest to scale up, and then affiliate marketing is the slowest because at least the way that I do it, it’s really, really sort of like a long-term type thing.
So it takes a long time to build a brand and you know, it may take a year, it may take two years before you actually get like you know, a full-time income, but once you make it, it’s very sustainable, you know what I mean?
Like it can actually last for years and that’s with like doing zero maintenance. Now if you want to keep it up, you can actually scale that income like higher and higher, you know what I mean?
So yeah, it’s tough! Honestly, it’s not get rich quick overnight; it’s never been that way, so it takes time. I’ve been doing it for six years, so…
No, in those six years, how often have the strategies changed that you’ve needed to implement? Like, let’s say things are shifting from Facebook to Instagram or Instagram to YouTube; how often do things shift that requires your attention to go and like tweak it and redo?
Yeah! When I got started, blogging was like my thing! Yeah, I mean, blogging is not really like much of a thing today except for the people who have like five-plus years of backlinks and just history with Google.
So I had to transition to YouTube. Now, this was nice because YouTube and Google—YouTube being owned by Google—means that you get fast lane to basically getting ranked on Google search engine because if people look up anything on Google, your YouTube video could pop up.
Yeah, so I use that strategy for a lot of my affiliate marketing and it’s done very well for me. I still think YouTube is like the best social media platform out there; I just think in terms of like the viewership, the engagement, the audience—like I just think like I love YouTube, you know what I mean?
So I use YouTube for my affiliate marketing these days, and you know for the foreseeable future I’m going to keep using YouTube, and as long as I can get these videos to rank for certain terms and they keep their rankings, then it’s basically autopilot.
You know? So if they were to lose the rankings and then I stopped getting that much traffic, then that’s when I have to kind of scramble and figure out a new strategy.
But for the most part, I mean, you know, once you got there, like it’s basically passive income.
Come let's say for social media marketing, are you ever worried that more younger people are going to start to enter the workforce and just know what to do instinctively because they've been born and raised around social media?
Well, I mean the thing I love about social media marketing is first of all—it keeps you on your toes. What I love about social media marketing is I have my social media marketing agency; I also have my own training business, and then I also do a bit of affiliate marketing.
It’s funny; I think all of us have a little bit of like a bleed-over UM, G service-based clients and I do some affiliate; you do some with it, so there’s a bit of a bleed-over between all of us. But we only got enough money to the death.
What I love is whenever I want to test something in my training business—so in terms of webinar funnels and stuff like that—I just test it out with my client. If it ever works, then I just implement it with my own.
So um, no, I don’t really ever get worried because look, I think with Amazon FBA if you, you know, if you are happy where you’re at, you’re—you know, the competition? The competition's gonna come in, and they’re gonna crush you.
With affiliate marketing, if you’re just happy and you’re stagnant and you don’t keep up to date with it, then things—yeah, the competition is gonna come in and they’re gonna kill you.
Same with real estate; like it’s just we all want this amazing fantasy, where like you build the business, you work hard, and then it just sustains and it keeps doing its thing. That it doesn’t work like that!
And you know, I actually hate if my business was like that! So I like the fact that you have to stay on your toes, and I also like the fact that because you know, two of my clients last month actually hit over $100,000 profit from my agency services.
Like if I know how to do with my clients, I can just do off with myself which I do do with my training business. So um, you know, I think if you actually understand paid traffic, if you understand sales, if you understand operations—like and you can do that with your marketing agency, then you can actually pivot from you know, quickly scaling your marketing agency, you can quickly pivot and then do affiliate marketing, then do Amazon FBA.
You know, for me, it was building a training business because you know, I have this vision of performing that education system and really working on that. But when you learn those skills, and you can play around with your client’s money, then you can pivot, and you can do your own thing after if that's what you want to do.
And on social media marketing, what's interesting is it’s really just marketing more than social media.
Yeah, and if you can take especially with established big businesses, I mean, if you can you know have some marketing effort that moves the needle for them, what they will always pay you big money. I was there are major companies paid millions of dollars to agencies through marketing all the time because if you’re making a measurable impact in the business, like you're—yeah, the tactics change!
But the tactics always changed. But if you can make somebody else more money, they’re always gonna pay you. You’re always valuable no matter where the market's at, if you're valuable to someone else, then you'll never go broke.
Man, yeah, I have a question for Graham! Yeah, so none of do any of us? Do you own any real estate?
Yeah! Oh man, you don’t, and not anything, guys, right?
And you got Graham over there like "buy real estate!" And yeah, but like I don’t even know what to do! Like how—like if I want—if I was ready, like what do you even do?
It just seems like one of those black box things; like I just want to—like I'm a like the social media generation, like I just wanted like rents—it's like hands off.
Like I don’t know! It just seems like I don’t even know how to crack that if I—like what would I look for? What? How much would I be putting in? What kind of returns would I expect? Where would I...?
Yeah, well first of all, I think you have to like real estate; this is some amount of work that goes into setting up that a lot of people just never have an interest in or never want to do. Uh, and those sort of people that just don’t have the patience to do it will often rush things and then make mistakes.
For people that want to be totally hands-off, I would always just say like a good index fund would be it. But for real estate, first of all, you have to have the interest in real estate—actually setting it up—but the first single Lepore I would always say is cash flow is to make sure you’re going to get enough money in rent to pay all of your expenses.
And then you calculate based off that how much return are you gonna be getting every single month based off how much money you’re putting in, what the mortgage is gonna be, what the taxes are gonna be, and also how much of the loan you’re gonna be paying off every single month and calculating that together to really figure out what sort of return they're gonna get and if that’s worth it to you.
Alright, the good thing with real estate is that it’s unlike the stock market where it’s like some months, you know, it might go up like a percent and other months it might go down a percent.
With the real estate, for the most part, it’s pretty consistent that every single month, you’re gonna be getting the same amount. Even if the market goes down, what tends to happen is that more people just end up renting because they’re holding off from buying.
But that’s one of the things, at least, if the market’s going down, more people are renting because they simply need a place to stand!
That’s the one thing you’re seeing right now in this market is that people are hesitant to buy because they read these articles that like sales are down and like would—there’s the wages don’t keep up with an interest rate; they come up with all these little reasons not to buy.
And because of that, they’re like, well I should just continue renting. Well, who do you think is making the money at that point? The landlord is! And more people are deciding to rent, so it does really well even in a down economy.
And it’s consistent! First of all, I don’t think it matters if it’s a single-family, if it’s a condo—I hate condos—but hypothetically if it’s a condo, two units, ten units, it doesn’t matter. It really matters how much the deal is and how much money it’s gonna be making every single month.
It doesn’t matter; some houses will make more money than a ten-unit apartment building, while some condos will make more money than a house. So it really doesn’t matter.
But in terms of figuring out what you can buy, the first thing is how much more money do you have?
I’m typically not seeing three, five percent down; I don’t see that. The lowest I’ve seen right now in this market is about fifteen percent down. So how much money you have is really going to decide even just the ballpark price range.
So what I just wanted to get my feet wet—like is there a minimum you would say like putting 50k in or 150?
I wouldn’t even say it’s a dollar amount because my first house I bought for 60 grand. Actually, fifty-nine thousand five hundred dollars because I renegotiated with the bank and I got five hundred hours back.
So I wouldn’t say there’s a dollar amount because someone in Kentucky that dollar amount could be twenty grand; someone in Los Angeles that dollar amount if they want to invest here could be a hundred and fifty grand.
I would say it’s always at minimum fifteen percent of the purchase price plus throw in six months of whatever your expenses would be, like a mortgage, property tax, all of that; and then preferably another ten to fifty thousand dollars depending on what it is to fix it up.
Ten thousand you want to do a little minor renovation; fifty thousand you have the money. So minimum fifteen percent plus renovation plus a little buffer is how much you would need.
So like we’re in the LA area; let’s say a hundred grand in—or plus I guess a bit for the other stuff. Is there really like it’s not even a workable number? Is it is it less than that?
Together, yeah, a hundred percent! I’m looking every single day. I found one kind of shady area you’re not gonna like—shady area by Inglewood—but it’s still good! I liked it for six hundred and sixty-seven thousand dollars, I think it was, a duplex.
And you could rent each unit for about twenty-three hundred hours a month; it was three bedrooms, one bathroom per unit, and that was decent. Like that’s a unit where you’re gonna be making maybe a hundred bucks, 200 month, which doesn’t sound like a lot, but in Los Angeles that is a lot in terms of the amount that you’re paying down alone and also the equity.
I think whatever you hear—like putting in... So you’d be putting in like a hundred grand making like two hundred five okay in cash flow, but explore this different VIN; it’s like buying a stock and be like I’m not getting any dividends in the stock but the stock is going up in value, right?
If you buy a stock at you know fifty bucks and then funding is secured and now it’s worth $80, you just made money break even for thirty years! Now you own it!
It's who thinks so, yes! Now you own it outright, but historically a city like Los Angeles has gone up above inflation.
Yeah! For instance, View Park and Ladera Heights here in Los Angeles has gone up in value about five and a half percent above inflation annually since 1960. That’s huge! You’re making five-and-a-half percent, you’re making rent on top of that, and you’re paying down the mortgage.
I mean, that could be if you invested back then like a 20 percent return on your money! But here’s the thing, if I look at something like that and then I just look at like, you know what we’re doing—like for me, you know, I guess with my agency clients, you know, I’ve run client acquisition funnels in the past, but you know I can’t really give a reasonable SMS of what there are—why is he on that?
But like, you know, I guess on my marketing agency, its organic and referral based. But in my training business, I can literally put in one dollar and get seven, eight, ten dollars back in thirty days, the next three days, and so I go to yet Odie, Odie could put in one dollar and get—and he does, yeah, he puts in one dollar and he gets five dollars back.
So he’ll spend, let’s just say, 20K in advertising and make a hundred K, right? So he’s making whatever, five! Don’t forget Amazon!
Wait! There are thousands of people that have created million dollar-plus businesses with, you know, three to ten thousand dollars of their initial investment, and they’re just rolling it back in until they have this thing that’s multi-seven figures!
Young, I don’t dispute any of that, and I agree, you get a much better return if you put it back into a business, by all means, but at what point do you start to preserve your wealth, and that’s where real estate comes in.
If you’re making like three times your money by spending a dollar, making back three, you’re never gonna do that in real estate. Do that? I mean, that’s a no-brainer!
I’m not gonna sit here and be like no, I think in five years, if we sat here and we did—we should if we sat here and did the same interview, we’d probably all be in real estate!
Yeah, am I thinking with my business right now is it’s at the seven figures or my business—it’s at my social media marketing on my training business, and its at seven figures profit this year—I want to get that to eight figures and then I want—like for me, yeah, I guess I’m young, maybe naive, I don’t see why I couldn’t get to nine figures, but I don’t think I’m gonna do that with a business.
I think I’m gonna do that with real estate and even going from seven figures to eight figures, I would see—I would see you really see it as my avenue to do that.
But my goal, my goal would be like just hit seven figures first, and that’s kind of you know, that’s kind of why I like—but see, the thing is, you’re in a hostile in stage where you want to constantly put in the work, hustle, make more money off read about some of their affiliate marketing, no money, and they’re like researching real estate.
But it’s just not—you’re not ready. It offers what an affiliate marketing business—even with my training business I’m not hustling, this is all passive income.
Like majority of my money here—60, 70 percent of my profit monthly is passive income; his is 100 percent passive income, pretty much, same with him.
So I just—I don’t know, with my opinion, you know with my point of view, it’s just like focus on—like nothing will ever bring you a better return than your business.
You know? And I just wonder what the percentage of people watching this who are millionaires, and I think if you’re a millionaire, I think definitely start time.
And by the way, you mine, I’m 18; I’m sitting with you know I’m sitting with some entrepreneurs that know life ten more than me, and you know I can be completely naive here, but when I look at the landscape of things I’m like damn!
I just got focused on my business, and that’s gonna bring me a greater ROI than any other sort of investment. And then when I guess the point where my business is maybe capping out; I’m reaching issues with scale or I just don’t want to, like, as you said, maybe just be working that hard to take things to the next level; maybe it’s time to look at something that could see.
I would agree with that! I would think anyone would tell you at 18 to put your money and everything you have into a business, but at a certain point, it’s really just the safety net of knowing that you have consistent income no matter what happens with you, your business, your clients—if something happens, if someone takes over, someone’s better—it’s that safety net of just knowing that you had this preserved for the rest of your life.
What you said I completely agree with—that's always been my thought! Is that I would make money in the business and roll it into real estate and that that would be my well.
You know, 10, 20, 30, 40 years from now, and that’s why I’m trying to plan this even learn about real estate. We all—we’ve all said our piece.
I think what’s one thing we can all agree on for me every—I will be building a personal brand; you know?
Yeah! Whether that be the actual—like for me I’ve said this all the time—attention is income. I mean just go look at someone like Kylie Jenner; you know, attention is income.
How you actually want to monetize that it’s completely up to you! But even for me, having building a personal brand has given me so much equity when it comes to client acquisition.
I get really high-ticket clients just because I have a strong personal brand; and yeah, or I’m in any type of audience really because then it opens you up to having your own products, to doing affiliate marketing, to having clients, to then running that money into real estate.
Like having an audience, attention really is the currency! You’re paying attention, literally!
And yeah, that’s—that’s your something! I almost feel like the personal brand will be the future of marketing, turn Ana in a sense!
It’s these influencer shoutouts; it’s people watching, you know, the Jake and Logan Pauls that decide they’re hyped up and they want to buy some merch or whatever it is that’s where I feel like—honestly, I would say from everything I’ve done in the last ten years, the personal brand has been the most valuable not only in terms of the, you know, connections that I’ve made but just the opportunities that have presented themselves just because of YouTube over anything else.
I mean, I would—I would trade probably everything for the personal brand. The other thing I like about personal brand is we’re playing for life!
Like, yes! That blows my mind to think about it! You are—it's your name; you’re building up for like, you know, this is just brand equity around ourselves that we can cash in—not in a not in a scandi way—but just will be building leverage from decades!
Yeah, how crazy will that be when we’re all 50 years older? So it’s leverage, whether as I said, like you want to—it’s actual financial currency as—and as I said, attention as income, and it’s also social currency.
You can go places, you can hang out with people that you wouldn’t otherwise like; it’s your own way to become kind of like famous, you know, it’s pretty crazy.
So this is amazing! Seriously, I hope you guys enjoyed this. If you guys do enjoy this, make sure you do smash that like button. And for all the haters out there, just make sure if you're gonna hit the dislike button, just dislike it twice! Just hit that button is what you need to do!
Yeah, butthole! Put the links in the descriptions for all of our channels so you can go and check them out, to the Instagrams and all that sort of stuff.
But anyway, thank you guys so much for watching; I really appreciate it, I guess until next time!